Making Digital Content Marketing Easy
My name is Heather and I’m a Digital Content Marketing Lead. As the world becomes increasingly digital, Marketing Initiatives have had to adapt. I firmly believe in making Content Marketing more accessible to Small Businesses & Independent Marketers through this blog.
Digital Content Marketing 101
This blog is aimed at small businesses and other marketers looking to improve their Digital Marketing plans without needing extra tools or software.
Topics will include:
- Technical and Content SEO
- Content Marketing Strategy
- Marketing Analytics
- Social Marketing
- Industry Specific Tips (E-commerce, IT, Small Business, B2b)
- Web Development
My Latest Blogs
- Organic Keyword Ranking: 3 High Value Keywords
THE CHALLENGE My client, an independent daycare owner, wanted to grow their business and rank higher in local searches to compete with established childcare centers. … Read More - SEO Optimization: 2000%+ Organic Reach increaseTHE CHALLENGE Indellient was an IT Professional Services B2B company specializing in services in App Development, Cloud Services, DevOps, and Data Analytics/Science. Indellient relied heavily … Read More
- 4 Ethical Considerations when using Gen AI for MarketingWhile Machine Learning has been around since 1950, which is a long time to grow into what we now know and love as Generative AI. … Read More
My Expertise
My Skills
- Content Writing (10+ Years)
- Content Strategy (10+Years)
- SEO (10+ Years)
- Marketing Analytics (10+ years)
- Web Development (10+ Years)
- Film Development (10+ years)
My Tools
- WordPress or CSS Frameworks
- Adobe Creative Cloud
- Hubspot
- Google Analytics/Search Console
- Google Data Studio
- SEM Rush
