QUICK STATS
Name: Heather Munro
Specialty: Digital Content Marketing
Located: Hamilton, Ontario
My expertise in the B2B Tech and SaaS sectors has allowed me to refine strategies that demystify complex processes for C-suite executives while leveraging in-house SMEs to position your company as an industry thought leader.
I thrive in agile, high-performing in-house marketing teams, where adaptability is key. I firmly believe in the adage, “measure twice, cut once,” so I prioritize creating templates and documenting processes for streamlined workflows. With over 10 years of experience using Looker Studio (formerly Data Studio), I ensure that decisions are grounded in data, leading to less guesswork and more impactful outcomes.
Table of Contents
CASE STUDIES
Case Study: Indellient
B2B Professional IT Services
Case Study: Daycare
Local Small Business
MY EXPERTISE
Digital Marketing Strategy
- Marketing Strategy
- Content Strategy
- Social Media Strategy
- SEO Optimization
- E-Mail Campaigns
Marketing Insights
- Google Analytics / Search Console
- Looker Studio (Custom Reports)
- Keyword Research
- Competitor Research
- Buyer Personas
Content Creation
- Blogs
- Whitepapers / Case Studies
- Video (Adobe Premier)
- Images (Photoshop/Canva)
- Landing Pages (SEM/SEO)
CONTENT EXAMPLES
Blogs Optimized by Supporting SMEs
Social Images
Video Sample
CONNECT WITH ME
