You have decided to build a website for your small website and there are so many choices to make. It gets more complicated when you want to make a website that is SEO Optimized from the beginning. From hosting to domain names it gets complicated. This blog will help you get a website up and running with little coding knowledge … Read More
When you begin to develop a Content Strategy it’s important to have a wide variety of purposeful content. In my Content Marketing Buzzwords blog I discussed the Buyers Journey and Personas. While understanding the Buyers Journey is one thing, implementing it as a content strategy is different. Today I discuss how to prepare your Content Strategy for the Awareness and … Read More
So you have created a new website for your business and you’re wondering if you should have a blog or not. Whenever I help a client or friend set up a new website, I always recommend adding a blog. While you can definitely set up a website without one adding one, it is usually a huge benefit to your website … Read More
You’re just getting started in Content Marketing and even this website is getting confusing? I can’t boil down the entire essence of Content Marketing in one blog. That said I thought I would put together this handy cheat sheet of buzz words as you read my blogs. Table of Contents Buyer Persona Buyers Journey Sales Conversion Call to Action (CTA) … Read More
So you have decided to write blogs as a part of your Content Marketing Strategy. While you may already be a great writer, blogs are written in a specific way in order to be read quickly. Easy to read blogs can increase the time on page, reduce bounce rate, and overall help your website rank organically. Today I’m going to … Read More