Search Engine Optimization

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SEO and MetaData: Creating Amazing Meta Titles and Descriptions

This is going to be a long but thorough blog about Meta Titles and Descriptions. We will discuss what metadata is, how it works, how to add it to your blogs, and tips on writing better titles and descriptions. I try to break up content but this felt important to keep together. Table of Contents What is Metadata? What are … Read More

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Intro to SEO: What is It and Do I Need It?

What is SEO and why do you keep reading about it? I’m a huge advocate for SEO but I’m incredibly biased as I’ve centred my career around it. But is it necessary for everyone? Today, I discuss SEO basics, its purpose, and why it should (but don’t need to) implement it. Table of Contents What is SEO? On-Page SEO Off-Page … Read More

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The SEO Benefits of Blogging

So you have created a new website for your business and you’re wondering if you should have a blog or not. Whenever I help a client or friend set up a new website, I always recommend adding a blog. While you can definitely set up a website without one adding one, it is usually a huge benefit to your website … Read More

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Basic SEO: Writing Easy to Read Blogs

So you have decided to write blogs as a part of your Content Marketing Strategy. While you may already be a great writer, blogs are written in a specific way in order to be read quickly. Easy to read blogs can increase the time on page, reduce bounce rate, and overall help your website rank organically. Today I’m going to … Read More